Featured
The Investor Sitting Across The Table? (Part 2)
In Part 1, we explored the three investor personas laid out by behavioral finance expert Meir Statman: Utilitarian, Expressive, and Emotional. As a Mutual Fund Distributor (MFD) or financial ....
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August 12, 2025 | 8 Minute Read
Featured
The Investor Sitting Across the Table? (Part 1)
You’ve likely met hundreds of investors.
But how many of them have you truly understood?
Because if you don’t know who you’re really talking to, how can you expect to build trust, guid ....
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August 5, 2025 | 7 Minute Read
Featured
You Were Always Enough
There’s a silent weight many financial professionals carry. It doesn’t show on resumes. It doesn’t appear in AUM reports or commission statements. But it’s there, quietly sitting on ....
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July 29, 2025 | 6 Minute Read
Featured
Your Clients Are Someone Else’s Prospects
Not long ago, I sat across a table from a seasoned Mutual Fund Distributor. Let’s call her Meena.
She’s thoughtful, respected, and has done this work for over twenty years. She’s helpe ....
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July 22, 2025 | 7 Minute Read
Featured
It’s Only Scrambled Eggs
A few days ago, I sat in a beautiful restaurant called Sushisamba in Edinburgh. I didn’t expect to find anything extraordinary, just a simple meal to keep me going for the day ahead. But t ....
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July 15, 2025 | 7 Minute Read